Category: Museum Musings

These articles have also appeared in the Whistler Question or Pique Newsmagazine in the Whistler Museum’s weekly column.

Digitizing Alta LakeDigitizing Alta Lake

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Long before the Whistler Museum and Archives Society (WMAS) was officially founded in 1987 – when it was just a few shelves tucked away in the basement of the Whistler Public Library inside Municipal Hall – the idea of preserving the valley’s summer resort history was already taking root. Even then, the vision was clear: to safeguard and share the stories of the people who helped shaped this community, and to make sure they would not be forgotten.

That vision was driven by a promise. Florence Petersen, the founder of WMAS, made a personal commitment to Myrtle Philip who, alongside her husband Alex, opened Rainbow Lodge in 1914 and brought the first wave of tourism to the Alta Lake and later Whistler area. That promise was simple yet profound: to ensure that Whistler’s history and the lives and experiences of its residents would not be forgotten.

One of the many photos in the Philip Collection.

By the late 1970s and early 1980s, efforts to collect oral histories, photographs, and films documenting life in the valley were already underway. The first items added to the museum’s archival collection reflect this early work, including 1,700 images related to Myrtle and Alex Philip and Rainbow Lodge, spanning from 1895 to 1986. These mostly black-and-white photographs, along with various 16mm films, capture a transformative period in the valley’s history, showcasing the growth of the Alta lake community and the broader evolution of Whistler as a tourist destination.

Preserving these materials is a responsibility we take seriously. Following Canadian Conservation Institute (CCI) standards, we handle photographs using cotton gloves and store them in acid-free, archival-safe sleeves. These simple yet essential steps ensure that these fragile items remain in good shape for future generations.

Florence Petersen chats with Myrtle Philip. Philip Collection

Of course, preservation is only part of the job. Sharing Whistler’s history with the public, without risking damage to delicate originals, means creating digital copies of these items. Over the years, we’ve steadily expanded our capacity to digitize our collection. Today, we can convert a wide variety of media, including 16mm and 8mm film reels, colour slides, photographic prints, VHS tapes, Hi8, and DVCam formats.

Digitization is carried out using lossless formats like TIFF (Tag Image File Format), which preserve every pixel of the original image. A single high-resolution TIFF can be as large as 150 MB – about the size of 14 JPEGs on a modern smartphone. Unlike JPEGs, which compress data and average out similar pixels (sometimes causing those “blocky” images you see when streaming video on a slow internet connection), TIFF files retain the full fidelity of the original image.

Once digitized, we render to more manageable JPEG versions for everyday use, including social media, educational materials, and exhibits. These smaller files are easier to handle and help us tell Whistler’s story more widely and effectively.

Acid-free boxes, sleeves and more help keep archival materials safe.

To ensure the safety of our digital archives, we back up all high-resolution files to offsite servers and secure long-term storage systems, including LTO (Linear Tape-Open) tapes, which provide up to 30 years of reliable “cold” storage of these digital items.

WMAS is proud to be able to continue Florence’s promise and Myrtle’s legacy. Every photo we scan, every film we digitize, and every story we preserve is another piece of Whistler’s remarkable history saved – not just for today, but for generations to come.

WMAS will be hosting a film screening tomorrow (Wednesday, June 18) at the Point Artist-Run Centre, featuring archival films shot around the Alta Lake community, including 16mm films from the Philip Collection. This screening will offer a fascinating look at films from the Whistler Museum’s archives, shown right on the shores of Alta Lake. Get your tickets for the event here!

Starting Up Whistler’s CourierStarting Up Whistler’s Courier

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When Cherie Chaffey took part in the Great Snow Earth Water Race in 1979, she was not expecting it to lead (in a roundabout way) to starting her own business in Whistler.

The Great Snow Earth Water Race was a relay race founded by Bryan Walhovd that included skiing, cycling, canoeing, and running. Cherie was the cyclist for Ken Hunter’s “Nearly Normal Racing Team,” which meant she met the running skier at the bottom of Whistler Mountain and then had to cycle along the highway to the north end of Green Lake, where the baton was handed off. Unfortunately, when Cherie reached Emerald Estates she was hit by a car coming out of the neighbourhood. While she doesn’t remember much about the aftermath of the accident, in a recent interview she recalled waking up to see Chuck Blaylock standing over her and that the driver of the car was an off-duty ambulance driver, which meant that he was able to provide assistance before she was taken to Squamish Hospital. Instead of finishing the race, Cherie returned to Ontario to recuperate.

A cyclist races along the highway while traffic follows behind. According to Cherie, helmets became mandatory in the race the following year. Whistler Question Collection, 1979

Cherie had first moved out from Ontario three years earlier with a friend from school, Cathy Jewett. Despite the slow start to the 1976/77 season that year, the two got jobs with Garibaldi Lifts Ltd. working for Ron Johnson on the lifts. According to Cherie, on her first time up Whistler Mountain, she managed to make it to the top of the Red Chair where she asked the lifites where she could find the T-bars, where she was supposed to be working. They pointed her in the right direction and she asked, “Ok, how do you ski?” She was told, “Go straight until you fall, get up, and do it again.” Although she soon switched to working the gondola, she did get better at skiing with more practice.

Over the next few years, Cherie worked on various lifts and at different jobs for the lift company, though her favourite was that of lift supervisor during the Toni Sailer Summer Ski Camps. She would drive up to Midstation in an “old army truck” to start up the gondola and the Red Chair and was usually done her shift by about 2 o’clock, when it was time for windsurfing on Alta Lake. During the day, she and a small team would do jobs such as painting lifts or removing rocks from runs.

Just before Cherie returned from Ontario in the summer of 1979 following her recuperation, her father gave her money to buy a car as he didn’t want her riding her bike on the highway anymore. She bought a Honda Civic in Vancouver and, after thinking about what she wanted to do upon returning to Whistler, decided that she would start a courier service and Whistler Courier Service was born.

Cherie when she answered the Whistler Question’s Whistler’s Answers Question in 1983. Whistler Question Collection, 1983

On Friday, August 10, Cherie began offering delivery and pickup services in Vancouver, Squamish and Whistler three days a week. She charged customers $15 for a delivery to Vancouver (with an additional $2 for each additional stop) and $7 to Squamish (extra stops were only $1). According to her advertisement in the Whistler Question, there was “No job too big or small” and she offered to drop off bank deposits, mail, tools to be repaired, groceries and more. She even took dogs to the vet in Squamish and remembered all of the dogs being very well behaved in the car.

According to Cherie, as the Whistler Village was developed her jobs became more professional and she had more work delivering documents such as plans and drawings between Whistler and Vancouver. By spring of 1981, she was operating two runs five days a week and even hired another driver, Brian McPherson, and moved from her own landline into an office.

Cherie continued to run Whistler Courier until she was approached by Jeff Wuolle, the owner of Twin Peaks property management company, who offered to buy part of her company in exchange for part of his. After that, Cherie was no longer involved in the operations of the courier service as she began to learn more about property management and later moved away from Whistler.

You can learn more about the Great Snow Earth Water Race, which Cherie took part in, at our temporary exhibit now on display at the Whistler Museum through June 19.

Planning for Adventures on Alta LakePlanning for Adventures on Alta Lake

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When we hear stories about Adventures West at the Whistler Museum, most of them tend to centre on the Keg Restaurant and the memorable hours that people spent there. The restaurant, however, was just one part of a much larger plan for the area that began development in the early 1970s.

Construction began on the Adventures West Village (AWV) development in mid-September 1971, though planning started much earlier. According to a 1972 article in The Vancouver Sun, Richard Street and Alta Lake Ltd., the company that was developing Adventures West, spent years researching the Alta Lake area and potential markets before taking seven months to select the site for the project. They reportedly chose the 52 acre site at the north end of Alta Lake because of its location along the shore of the lake and the banks of the River of Golden Dreams. Finally, they drew up plans and started the first phase of the proposed $5 million complex (just under $40 million today when adjusted for inflation).

Concept drawing for the Adventures West Village. Adventures West Collection

The original plans for AWV were grand, including 250 condominium units, a playpark for children, sports fields, tennis courts, a swimming pool, beach, boat harbour, novice ski hill, toboggan chutes, skating ponds, snowmobile course, and the Adventure Inn, which would include a sports shop, equipment rentals, “groceteria,” bar, lounge, and administrative offices. The first phase, which they expected to have completed by December 1971 and operational in January 1972, included the first 30 units, utilities and roads, and the ski hill, beach and playpark. The rest of the units and facilities were planned to be constructed over the following three years.

Its affordability was one of the main selling points featured in articles and advertisements for AWV. The tagline on a promotional booklet proclaimed it as “the possible dream” and claimed that “Adventures West condominiums are the complete family vacation home package… offering carefree vacation living at low cost.” Along with low purchase prices beginning at around $12,000 (about $96,000 today), AWV offered a rental program that owners could choose to take part in to recoup some of the cost. AWV would handle all of the administration, supplies, marketing and cleaning and units would be rented out while not in use by the owners; revenue would be split between the company and the owner.

The site plan for Adventures West Village covered a lot more property than was developed. Adventures West Collection

The first units of Phase I were completed on schedule and available for owners and visitors in early 1972. To encourage mid-week visitors, AWV, like quite a few of the lodges in the ski area, offered a ski-week package. For $75, the ski-week included five nights accommodation at AWV, lift tickets for Whistler Mountain, two meals each day, transportation to and from the ski hill, and apres ski activities such as a wine-cheese-pizza party, singalongs, and moonlight snowmobiling, all kicked off on Sunday night with a “get-acquainted party” open to guests and Alta Lake residents. Jim McConkey, who ran the ski school at the time, would even make an appearance at these parties with some of his ski instructors. They would show ski films and answer any questions guests might have. A $65 ski-week was almost the same, except that the ski days were divided between Whistler Mountain and the small novice ski hill beside AWV.

Adventures West’s location on Alta Lake also made it a popular summer option and in 1972 it also began serving as the accommodation for the Toni Sailer Summer Ski Camps, which had previously been housed at the Highland Lodge, Cheakamus Inn and Christiana Inn. Though the development was not complete, they had built a beach area from which campers and other guests could go swimming, windsurfing, and more. As a resort, AWV offered various summer excursions, including trail rides up Rainbow Mountain, lift rides up Whistler Mountain and lunch at the Roundhouse, and boating down the Green River.

Over the next few summers, AWV announced plans to build more units and some of the other promised features, such as the boat harbour and swimming pool, as part of Phase II. The Adventure Inn building opened in the summer of 1974, including Whistler’s first Keg ‘N Cleaver restaurant. While some more units were built, the entirety of the AWV development was never realised.

One section of the Keg Restaurant building is moved from Adventures West up Lorimer Road to its current home on Blackcomb Way. Whistler Question Collection, 1981

The creation of the Resort Municipality of Whistler in 1975 and the subsequent planning of the Whistler Village focused development at the base of Whistler and Blackcomb Mountains and over time the rest of AWV’s 52 acres were sold off. In May 1981, the Keg building was broken into three parts and moved to its current location on Blackcomb Way, where it still serves today as Municipal Hall.

Moving Up to WhistlerMoving Up to Whistler

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When we hear stories of people coming to the Whistler area and staying past a season it is not often that we hear of someone who first lived in the Whistler valley not because of the snow or the natural beauty, but because of the affordable housing.

In the early 1970s, when summers in the area were quiet and many people left town, Bert Melsness was working in heavy construction in the Squamish area. The company that he worked for was obligated to pay for accommodation for employees from outside of the area, either by paying for a hotel or by providing an allowance. Bert and another employee decided to use the allowance to rent a place together. They discovered that it would be cheaper for them to rent a house on Matterhorn Drive (in Alpine Meadows) for the summer than it would be to rent a house in Squamish.

Whistler Mountain’s grooming fleet in the 1980s. Whistler Mountain Ski Corporation Collection

Apart from the Toni Sailer Summer Ski Camp on Whistler Mountain, it was a quiet time in the area recreationally. Bert recalled that there were a few houses being built, but a lot of the activity was forestry related and concentrated around tow logging camps, one in Function Junction and another at Mons.

A few year later, Bert moved to Whistler permanently and took a job with Garibaldi Lifts Ltd. fixing and maintaining the lift company’s grooming equipment. Bert got his start as a “basic grease monkey” working on the delivery fleet for Woodward’s in Vancouver, learning as he worked. According to him, the truck shop’s foreman was an “ex-airforce type” who ensured that all scheduled maintenance was done correctly and as required, with no cutting of corners. He spent six years working on the groomers before switching to lift maintenance for a year. He was also part of the group from Whistler Mountain in 1980 that, along with a group from Blackcomb Mountain, provided some of the labour to install Whistler’s first northside lifts and Blackcomb’s first lifts. As well as working for the lift company, Bert worked for the contractors working on the Whistler Golf Course, the crews building the roads in Bayshores, Sabre and more.

Blasting work is carried out on lots for Bayshores

Like many Whistler residents, Bert moved around a bit before ending up in a cabin right at the south end of Alta Lake. At the time, BC Rail owned much of the land along Alta Lake Road and the railroad tacks and properties were leased from the rail company. According to Bert, the cabin that he lived in had been built by Norman Fairhurst, who held the lease from BC Rail. Living on the lake afforded Bert easy fishing access and a friendly relationship with the “railroad guys,” especially as he was just down the track from the Stationhouse. He became very familiar with the rail schedule, remembering six heavy trains running each day along with passenger service on Budd cars. When Disney was filming a Depression-era movie in the area, they used an old locomotive that they would park not far from his cabin. One day, he heard the sounds of a steam engine and went outside to discover the Royal Hudson switching cars on the nearby siding. In conversation with the engineer, he was told that driving the Royal Hudson from North Vancouver to Squamish at about 35 mph was “like putting a taxi cab sign on a Ferrari.” The locomotive, which had been designed to cruise at a much higher speed, could not get up to its full potential on the winding track.

The Royal Hudson heads south towards Vancouver on one of its first runs of the 1981 summer season. Whistler Question Collection

By the early 2000s, BC Rail was looking to develop some of the land that it owned in the Whistler area and in exchange had transferred ownership of its property on the lakeside of the tracks to the RMOW, including leases such as Bert’s. His lease was ended and he was offered first pick at one of the RMOW’s new developments. Looking back, Bert said that living on the lake did have one major drawback: if he hadn’t had that deal on the cabin he might have gotten into the real estate market much earlier.