Tag: Lorne Borgal

Directing Ski TrafficDirecting Ski Traffic

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As many people who have worked at small or relatively new organizations (and even some larger, more established ones) know, it is not unusual for one’s job to include many duties that would not necessarily be found in the job description.  Sill, you generally wouldn’t expect to see a company’s president and administrative manage, along […][...]

Getting Ready for Blackcomb’s First SeasonGetting Ready for Blackcomb’s First Season

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This December Blackcomb Mountain will mark an impressive milestone as they open for their 40th winter of operations.  Before the mountain could welcome guests on December 4, 1980, there was a lot of work to be done, from hiring and training staff to constructing restaurants, installing lifts, and building runs. In June 1980, the Whistler Question […][...]

Selling Whistler by RadioSelling Whistler by Radio

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If you listened to Vancouver radio in the 1980s, chances are you heard radio ads for Whistler Mountain featuring Dave Murray.  Targeting Lower Mainland listeners, the ads had a very catchy tune that urged listeners to “Get away to Whistler” and Murray’s voice explaining why skiers should head to Whistler Mountain.  One of the creators […][...]